Instore Presentations
Instore Presentations is a trading division of the Giles Group of Companies

CUSTOMER AWARENESS - Our company's fireworks presentation is second to none, we promote one of the largest and keenest priced ranges of product in the UK. Our presentations always attract massive attention in the stores where we operate.

RANGE OF PRODUCT - Instore Presentations is not tied to one suppliers small range of product, we select only the finest selling lines, both from the UK and the CHINESE suppliers. This policy gives our company one of the largest and fastest selling ranges of fireworks in the country. The range includes gift boxes, display fireworks, sparklers and rockets, all retailing at the keenest prices. No bangers are sold on our sites. All our products conform to British Standards.

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DISPLAY - First impressions are critical and a main feature of the presentation is our specially manufactured glass display counters, all made to our own design. Three or four are supplied to each site complete with locks.

POS - Point Of Sale posters are supplied to the participating stores before the event to create interest and inform your customers of the coming presentation.

ADVERTISING - To increase interest amongst the regular customers, but most of all, to attract extra customers to the store and maximise the sales for all concerned, each site is extensively promoted through advertising.

AVAILABILITY & EXPERIENCE

Availability - Fireworks are historically a last minute purchase, it is easy to lose customers and customer confidence if stocks are not available as and when they are relying on them.

Experience - Instore Presentations can call upon years of experience working in major store groups and knowing when and how much stock is required for any site. We work hard and pride ourselves in keeping all our sites well stocked right up until closing time on November the 5th, to make sure the customers are happy and not disappointed. (Continued) Operating Procedures

RETURNS - Our company operates a no quibble guarantee on all our products. If any customer should be unfortunate enough to have cause for complaint, we either refund or replace the value immediately. If this has to be done by post, a letter of apology is always sent along with the refund.

Instore Presentations - THE FULL SERVICE FIREWORKS PROVIDER

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